Privacy Policy - Alexandra Rothschild Therapy

Last Updated: March 2, 2026

Alexandra Rothschild Therapy ("the Company," "we," "us," or "our") is committed to protecting the privacy and confidentiality of the personal information entrusted to us. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website, www.alexandrarothschildtherapy.com (the "Site"), and when you engage our professional services, including Trauma Therapy, Somatic Techniques, and EMDR.

By using the Site or our services, you agree to the terms of this Privacy Policy.

1. Information We Collect

We may collect several types of information from and about users of our Site and services:

a. Personal Identification Information: This includes information by which you may be personally identified, such as your name, mailing address, email address, and telephone number, which you provide voluntarily when filling out contact forms or scheduling an intake.

b. Health and Clinical Information: As a mental health practice specializing in trauma therapy, we may collect sensitive personal information regarding your mental health history, symptoms (such as recurring triggers, guilt, and dysregulation), and treatment goals. Please note that the collection and handling of Protected Health Information (PHI) are also governed by our Notice of Privacy Practices, provided to clients upon the commencement of a clinical relationship in accordance with applicable healthcare laws.

c. Technical Data: We automatically collect certain information when you visit the Site, such as your IP address, browser type, operating system, referring URLs, and information about your usage of the Site through cookies and similar tracking technologies.

2. How We Use Your Information

We use the information we collect for the following purposes:

  • Service Delivery: To provide specialized trauma therapy, including EMDR and somatic techniques, tailored to your specific needs and transitions.

  • Communication: To respond to your inquiries, schedule appointments, and provide information regarding our services.

  • Administrative Purposes: To manage scheduling/client administration through SimplePractice, process payments through Ivy Pay, maintain clinical records, and manage the business operations of Alexandra Rothschild Therapy.

  • Site Improvement: To analyze how the Site is used, allowing us to improve our digital presence and ensure content is presented effectively for you and your device.

  • Legal Compliance: To comply with applicable laws, regulations, and professional ethical standards.

3. Disclosure of Your Information

We do not sell, trade, or otherwise transfer your personal information to outside parties for marketing purposes. We may disclose information under the following circumstances:

  • Service Providers: To trusted third-party providers who assist us in operating our website, conducting our business, or servicing you, provided those parties agree to keep this information confidential. This includes SimplePractice (used for client management and scheduling) and Ivy Pay (used to process payments).

  • Professional Consultation: In accordance with standard clinical practice, de-identified information may be shared with professional colleagues for consultation purposes to ensure the highest quality of care.

  • Legal Requirements: We may disclose information if required to do so by law or in the good-faith belief that such action is necessary to (i) comply with a legal obligation (e.g., a subpoena), (ii) protect and defend the rights or property of the Company, or (iii) protect the personal safety of clients or the public (e.g., mandated reporting of harm to self or others).

4. Data Security

We implement a variety of security measures to maintain the safety of your personal information. We utilize industry-standard encryption and secure storage solutions for electronic records. However, no method of transmission over the internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.

5. Your Rights and Choices

Depending on your jurisdiction, you may have the following rights regarding your personal data:

  • Access and Correction: The right to request a copy of the personal information we hold about you and to request corrections to any inaccuracies.

  • Opt-Out: The right to opt-out of receiving non-clinical communications from us.

  • Data Deletion: The right to request the deletion of your personal data, subject to legal and ethical requirements for medical record retention.

6. Third-Party Links

The Site may contain links to third-party websites. These third-party sites have separate and independent privacy policies. We have no responsibility or liability for the content and activities of these linked sites.

7. Cookies and Tracking Technologies

Our Site is hosted on Squarespace. Squarespace may place functional and required cookies and similar technologies that are necessary for the Site to work properly, help keep the Site secure, and support basic performance and functionality (for example, page navigation and load balancing). You can control cookies through your browser settings and may be able to disable some cookies; however, doing so may impact Site functionality.

8. Changes to Our Privacy Policy

We reserve the right to update or change our Privacy Policy at any time. Any changes will be posted on this page with an updated "Last Updated" date. Your continued use of the Site or services after we post any modifications will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy.

9. Contact Information

If you have any questions regarding this Privacy Policy or the practices of Alexandra Rothschild Therapy, please contact us through the information provided on our website:

Alexandra Rothschild Therapy
www.alexandrarothschildtherapy.com